Explores the creative and commercial developments of the Harry Potter franchise during the 2010s.Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Cassie Brummitt is Assistant Professor in Film and Television Studies at the University of Nottingham, UK. She is author of "Pottermore: Transmedia Storytelling and Authorship in Harry Potter" in the Midwest Quarterly (2016, vol 4) and ''Friends? Always.' Queerbaiting, Erasure, and Ambiguity in Harry Potter and the Cursed Child', in Queerbaiting and Fandom: Teasing Fans through Homoerotic Possibilities (edited by Joseph Brennan). Her research interests include screen marketing and promotion, contemporary media franchising, and the cinema industry.
Inhaltsangabe
Dedication Preface Acknowledgements Notes on the Text Introduction: Beyond the Page and Screen 1. J.K. Rowling - From Author to Authority 2. Pottermore - Brand Management, Digital Publishing and Transmedia Storytelling 3. Rethinking Theme Parks: "The Wizarding World of Harry Potter," or Fantasy Absolutely Reproduced 4. Negotiating Authenticity, Heritage and Prestige at the "Warner Bros. Studio Tour, London: The Making of Harry Potter" 5. Fantastic Beasts - A Corporate Beast? 6. "I am the new past ... I Am the New Future": Harry Potter and the Cursed Child and Staging a Sequel Conclusion: From "Harry Potter" to "Wizarding World" Notes Bibliography Index
Dedication Preface Acknowledgements Notes on the Text Introduction: Beyond the Page and Screen 1. J.K. Rowling - From Author to Authority 2. Pottermore - Brand Management, Digital Publishing and Transmedia Storytelling 3. Rethinking Theme Parks: "The Wizarding World of Harry Potter," or Fantasy Absolutely Reproduced 4. Negotiating Authenticity, Heritage and Prestige at the "Warner Bros. Studio Tour, London: The Making of Harry Potter" 5. Fantastic Beasts - A Corporate Beast? 6. "I am the new past ... I Am the New Future": Harry Potter and the Cursed Child and Staging a Sequel Conclusion: From "Harry Potter" to "Wizarding World" Notes Bibliography Index
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