My work aims to study the evolution of venture capital financing in the social sector: applying business models to the social issues may turn the world into a better place, and provide insights for sustainable growth. The world population is growing at a tremendous pace, and we need to act now in order to create the society of tomorrow. A more equal distribution of resources is possible, and if achieved can make all of us richer: this is not an utopia, but simply an adaptation of the capitalistic model to the challenges we are about to face.