G.W.G. - Cole, Catherine C
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Remember these slogans? "Anything Goes." "They wear longer because they're made stronger." Remember pearl-snap Western shirts? Scrubbies? George W. Groovey? Cowboy Kings? Red Straps? If you do, chances are you've owned a few pairs of GWGs in your time. One of Canada's great cultural icons. GWG was an integral part of growing up in the 20th century. The products of the Great Western Garment Company were as Canadian as hockey, toques, and Tim Hortons, staples for some generations, defining cool for others. When Wayne Gretzky said, "I grew up in GWGs," he was speaking for millions of Canadians…mehr

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Produktbeschreibung
Remember these slogans? "Anything Goes." "They wear longer because they're made stronger." Remember pearl-snap Western shirts? Scrubbies? George W. Groovey? Cowboy Kings? Red Straps? If you do, chances are you've owned a few pairs of GWGs in your time. One of Canada's great cultural icons. GWG was an integral part of growing up in the 20th century. The products of the Great Western Garment Company were as Canadian as hockey, toques, and Tim Hortons, staples for some generations, defining cool for others. When Wayne Gretzky said, "I grew up in GWGs," he was speaking for millions of Canadians from coast to coast. Here, at long last, is the complete, lushly illustrated history of the Great Western Garment Company, including archival photographs, advertisements, product photos, and insights on the long history of this iconic Canadian company. From its humble roots in Edmonton in 1911 to its final factory closing in 2004, GWG remains firmly fixed in the Canadian psyche and still holds a place in Canadian hearts.
Autorenporträt
Catherine C. Cole is an Edmonton-based arts and heritage consultant. Her exhibitions and publications deal with Western Canadian labour and social and industrial history. She is the project manager and guest curator of the virtual exhibitions Piece by Piece: The GWG Story and Before E-Commerce: A History of Canadian Mail Order Catalogues and the author of Inventive Spirit: Alberta Patents from 1905-1975.