Dianne G. Bystrom / Terry Robertson / Mary Christine Banwart / Lynda Lee Kaid (eds.)

Gender and Candidate Communication

VideoStyle, WebStyle, NewStyle
Herausgeber: Banwart, Mary Christine; Robertson, Terry; Bystrom, Dianne G.

• Gebundenes Buch

Produktbeschreibung

First published in 2004. Routledge is an imprint of Taylor & Francis, an informa company.

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Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.

Produktdetails

• Verlag: Routledge
• Seitenzahl: 248
• Erscheinungstermin: 29. August 2004
• Englisch
• Abmessung: 235mm x 157mm x 19mm
• Gewicht: 561g
• ISBN-13: 9780415946827
• ISBN-10: 0415946824
• Artikelnr.: 21394720

Autorenporträt

Dianne G. Bystrom, Terry Robertson, Mary Christine Banwart, Lynda Lee Kaid

Inhaltsangabe

Part I: Women, Communication, and Politics 1: Women, Communication, and
Politics: An Introduction 2: VideoStyle, WebStyle, and NewsStyle: A
Framework for Gendered Analysis Part II: Campaign Advertising: Gendered
Messages, Gendered Reactions 3: VideoStyle: Communication Messages through
Campaign Advertising 4: The Interaction of Electoral Status, Political
Party, and VideoStyle 5: Case Study: Videostyles in the 2002 Kansas
Governor's Race 6: Voter Reactions to Candidate VideoStyle Part III:
Candidate Web Sites: Gendered Messages, Reactions, and Applications 7:
WebStyle: Communication Messages through Candidate Web Sites 8: Case Study:
WebStyles in a North Carolina U.S. Senate and Montana Gubernatorial Race 9:
Voter Reactions to Candidate WebStyle Part IV: Media Coverage of
Candidates: Gendered Messages, Gendered Reactions 10: NewsStyle: Media
Coverage of Candidate Presentation 11: Case Study: NewsStyles in the 2000
New York U.S. Senate Campaign 12: Gendered Reactions to Media Coverage Part
V: Gender and Political Communication in Future Campaigns 13: Gendered
Political Campaign Communication: Implications for the Future Notes