In a time of shrinking government support for academic research, this manual for academics and researchers on how to persuade private businesses to sponsor research projects and programmes will be most welcome. It includes practical, down-to-earth suggestions for locating an appropriate company, making the initial contact, negotiating a research grant and writing and reporting research results. As well as this, Get Funded! establishes a wider context of university-industry ethical concerns and makes the case for a true partnership between academia and business.
In a time of shrinking government support for academic research, this manual for academics and researchers on how to persuade private businesses to sponsor research projects and programmes will be most welcome. It includes practical, down-to-earth suggestions for locating an appropriate company, making the initial contact, negotiating a research grant and writing and reporting research results. As well as this, Get Funded! establishes a wider context of university-industry ethical concerns and makes the case for a true partnership between academia and business.
PART ONE: THE KEY TO IT ALL A Personal Approach PART TWO: AN INTRODUCTION TO THE CORPORATE ENVIRONMENT Why Companies Support University Research Criteria for Selecting a Company The Industrial Research Environment Some Lessons in Corporate Politics PART THREE: STRATEGIES FOR SUCCESS Where to Find Corporate Contacts How to Make a First Contact Company Visits Making the Deal (as Painless as Possible) Are You a Special Case? PART FOUR: PROGRAMMATIC APPROACHES How to Organize University-Industry Programs Effective Research PR An Industry Relations Service for Faculty A Chapter for Administrators PART FIVE: PAST AND FUTURE Ethical and Historical Perspectives Looking Ahead
PART ONE: THE KEY TO IT ALL A Personal Approach PART TWO: AN INTRODUCTION TO THE CORPORATE ENVIRONMENT Why Companies Support University Research Criteria for Selecting a Company The Industrial Research Environment Some Lessons in Corporate Politics PART THREE: STRATEGIES FOR SUCCESS Where to Find Corporate Contacts How to Make a First Contact Company Visits Making the Deal (as Painless as Possible) Are You a Special Case? PART FOUR: PROGRAMMATIC APPROACHES How to Organize University-Industry Programs Effective Research PR An Industry Relations Service for Faculty A Chapter for Administrators PART FIVE: PAST AND FUTURE Ethical and Historical Perspectives Looking Ahead
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