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A second edition of this clear and straightforward introduction to global logistics management.
Helps readers to understand and appreciate the power of managing logistics for profit and competitive advantage.
This second edition of
Global Logistics Management has been thoroughly revised and updated, and new examples have been added reflecting recent developments in the field. This new edition:
Helps readers to understand and appreciate the power of managing logistics for profit and competitive advantage
Educates readers about the nature of individual logistics activities and how they can be woven together
Contains a global focus throughout, with examples drawn from various parts of the world
Has been thoroughly revised and updated throughout to keep it current
Now includes new examples reflecting recent developments and current preoccupations, including security and global instability.
Visit the accompanying website at www.blackwellpublishing.com/gourdin to download PowerPoint slides to supplement the book.
Helps readers to understand and appreciate the power of managing logistics for profit and competitive advantage.
This second edition of
Global Logistics Management has been thoroughly revised and updated, and new examples have been added reflecting recent developments in the field. This new edition:
Helps readers to understand and appreciate the power of managing logistics for profit and competitive advantage
Educates readers about the nature of individual logistics activities and how they can be woven together
Contains a global focus throughout, with examples drawn from various parts of the world
Has been thoroughly revised and updated throughout to keep it current
Now includes new examples reflecting recent developments and current preoccupations, including security and global instability.
Visit the accompanying website at www.blackwellpublishing.com/gourdin to download PowerPoint slides to supplement the book.