Globalization and interculturality - ELGOUCHI, Awatif
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This collective work, the third in the EPI series, is the result of a fruitful scientific collaboration between research professors at Mohammed V University in Rabat. It deals with the new socio-cultural challenges posed by the globalization of markets and values, and poses the complex choice between identity and diversity, between strength and dialogue, particularly for countries undergoing this process. Generally speaking, the approach taken in this book has been to invite different scientific disciplines to discuss how globalization can be an opportunity or a threat. Through critical…mehr

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Produktbeschreibung
This collective work, the third in the EPI series, is the result of a fruitful scientific collaboration between research professors at Mohammed V University in Rabat. It deals with the new socio-cultural challenges posed by the globalization of markets and values, and poses the complex choice between identity and diversity, between strength and dialogue, particularly for countries undergoing this process. Generally speaking, the approach taken in this book has been to invite different scientific disciplines to discuss how globalization can be an opportunity or a threat. Through critical readings and field studies, the book's authors propose an ethical model for managing globalization that respects the particularities and possibilities of each individual.
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Autorenporträt
Awatif Elgouchi ist Forschungsprofessorin an der Faculté des Lettres et des Sciences Humaines der Universität Mohammed V in Rabat. Ihre aktuelle Forschung konzentriert sich auf die Bereiche interkulturelles Management und Kommunikation. Sie ist die Koordinatorin des Buches.