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Why has "car society" proven so durable, even in the face of mounting environmental and economic crises? In this follow-up to his magisterial Atlantic Automobilism, Gijs Mom traces the global spread of the automobile in the postwar era and investigates why adopting more sustainable forms of mobility has proven so difficult. Drawing on archival research as well as wide-ranging forays into popular culture, Mom reveals here the roots of the exuberance, excess, and danger that define modern automotive culture.

Produktbeschreibung
Why has "car society" proven so durable, even in the face of mounting environmental and economic crises? In this follow-up to his magisterial Atlantic Automobilism, Gijs Mom traces the global spread of the automobile in the postwar era and investigates why adopting more sustainable forms of mobility has proven so difficult. Drawing on archival research as well as wide-ranging forays into popular culture, Mom reveals here the roots of the exuberance, excess, and danger that define modern automotive culture.
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Autorenporträt
For nearly two decades Dr. Ing. Gijs Mom taught at Eindhoven University of Technology. A long-term SAE International member, he has been educated as a literary historian and an automotive engineer. After having briefly worked at Renault, Paris (engine development), he turned to the history of technology with a doctoral dissertation (1997, published in translation in 2004 by Johns Hopkins University Press), "The Electric Vehicle: Technology and Expectations in the Automobile Age." For this book, he received the ASME Engineer-Historian Award as well as the Best Book Award from the Society of Automotive Historians. Dr. Mom is the (co)founder of the Netherlands Center for Automotive History (NCAD) and the International Association for the History of Transport, Traffic and Mobility (T2M), of which he was the first president. He also initiated the journal Transfers, Interdisciplinary Journal of Mobility Studies, and was its first editor. He recently finished his trilogy on the world history of automobilism (Atlantic Automobilism; Globalizing Automobilism; Pacific Automobilism, all published by Berghahn Books), of which the third part appeared in 2022. The second part won the best book awards for 2021 from the Society for the History of Technology and the World History Association.