GO Left! - Hogan, Bill
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Our GO Left! sales process is 180 degrees different from the traditional processes. Rather than the traditional: 1. Qualifying Questions... assuming honest answers 2. Offering Solutions... with limited prospect information 3. Answering Objections... without discovering the real problem(s) 4. Closing... using techniques considered manipulative Ours process includes: 1. Discovery vs. Convincing 2. Appealing to one's Emotions vs. their intellect 3. Involvement vs. Arm's-Length relationship 4. Getting Real - Does the prospect have a real need or just price shopping?

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Our GO Left! sales process is 180 degrees different from the traditional processes. Rather than the traditional: 1. Qualifying Questions... assuming honest answers 2. Offering Solutions... with limited prospect information 3. Answering Objections... without discovering the real problem(s) 4. Closing... using techniques considered manipulative Ours process includes: 1. Discovery vs. Convincing 2. Appealing to one's Emotions vs. their intellect 3. Involvement vs. Arm's-Length relationship 4. Getting Real - Does the prospect have a real need or just price shopping?
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