Good Strategy / Bad Strategy - Rumelt, Richard
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A Profile Business Classic edition of one of the most important and critically acclaimed books on strategy ever written

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Produktbeschreibung
A Profile Business Classic edition of one of the most important and critically acclaimed books on strategy ever written
Autorenporträt
Richard Rumelt is a professor at UCLA's Anderson School of Business. He also taught for several years at INSEAD in France, and has been a consultant to a wide range of organisations, from the Samuel Goldwyn Company to Shell.