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During the last years Foreign Direct Investments (FDI) have rapidly increased in Eastern European Countries. Bulgaria, even though it presents a turbulent environment, receives increasing flows of FDI. This research will examine FDI in Bulgaria from the perspective of a week economy, the economy of Greece. The purpose of this study is to explore the internationalization process of a Greek Small Medium Enterprise (SME) investing in Bulgaria. In order to achieve the research s objectives, a single case study was employed. In particular the motives and barriers were examined as well as the future…mehr

Produktbeschreibung
During the last years Foreign Direct Investments (FDI) have rapidly increased in Eastern European Countries. Bulgaria, even though it presents a turbulent environment, receives increasing flows of FDI. This research will examine FDI in Bulgaria from the perspective of a week economy, the economy of Greece. The purpose of this study is to explore the internationalization process of a Greek Small Medium Enterprise (SME) investing in Bulgaria. In order to achieve the research s objectives, a single case study was employed. In particular the motives and barriers were examined as well as the future prospects of the investment. The findings came as a result of applying the eclectic model developed by Dunning, on the internationalisation attempt of the researched company. SMEs have inherent characteristics that affect their internationalisation behaviour. This study can be a useful source of information for anyone that wishes to gain an insight on the internationalization process of a Small Medium Enterprise investing in a turbulent environment.
Autorenporträt
Georgia Moutsilaki ha estudiado Economía Internacional en la Universidad de Macedonia en Grecia. Continuó sus estudios en la Universidad de Stiring en el Reino Unido, donde obtuvo su MBA. Desde hace 4 años trabaja en una empresa comercial en Salónica, Grecia, en el campo del comercio internacional.