A worthy successor to Michael Porter, Growth IQ contains the ten strategies to sustainable growth based on a purpose-led culture for organizations of any size.
A worthy successor to Michael Porter, Growth IQ contains the ten strategies to sustainable growth based on a purpose-led culture for organizations of any size.Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Unit Path 1: Customer Experience Chapter 1.1: Sephora: A Beautiful Experience Chapter 1.2: Shake Shack: Radical Hospitality Chapter 1.3: Starbucks: Losing the Soul of the Past Unit Path 2: Customer Base Penetration Chapter 2.1: Red Bull: A Thai Pharmacist and an Austrian Entrepreneur Walk into a Bar Chapter 2.2: McDonald's: Ready, Set, Breakfast Chapter 2.3: Sears: Uprooting Retail Unit Path 3: Market Acceleration Chapter 3.1: Under Armour: Sweaty T Shirts Chapter 3.2: The Honest Company: Better Living Through Chemistry Chapter 3.3: Mattel: Toys Will Be Toys Unit Path 4: Product Expansion Chapter 4.1: Kylie Cosmetics: Keeping Up with Kylie Jenner (#KUWKJ) Chapter 4.2: John Deere: And the "Beet" Goes On Chapter 4.3: Blockbuster: "Be Kind, Please Don't Unwind Our Business" Unit Path 5: Customer and Product Diversification Chapter 5.1: Marvel: Superhero Saves the Day Chapter 5.2: PayPal: Banking on the Future Chapter 5.3: LEGO: Coming Apart, Brick by Brick Unit Path 6: Optimize Sales Chapter 6.1: Salesforce: Four Men and Two Dogs Chapter 6.2: Walmart: The Ultimate Retail Matchup Chapter 6.3: Wells Fargo: A Rhyme Is Not a Reason Unit Path 7: Churn Chapter 7.1: Spotify: Winning Playlist Chapter 7.2: Netflix: Twenty Years Old (and Counting) Chapter 7.3: Blue Apron: Too Much on the Plate Unit Path 8: Partnerships Chapter 8.1: GoPro: Adrenaline Junkies Chapter 8.2: Airlines: The Friendly Skies Chapter 8.3: Apple: Killing Me Swiftly Unit Path 9: Co opetition Chapter 9.1: Fiat Chrysler, BMW, and Intel: Joining Forces Chapter 9.2: Wintel: Attack of the Clones Chapter 9.3: Cisco VMware EMC: Better Together? Unit Path 10: Unconventional Strategies Chapter 10.1: TOMS Shoes: Heart and Sole Chapter 10.2: Lemonade Insurance: When Life Gives You Lemons Chapter 10.3: Grameen Bank in Bangladesh: On Purpose Chapter 11: Knowing When to Jump Chapter 12: Amazon Case Study: Staying in Day One
Unit Path 1: Customer Experience Chapter 1.1: Sephora: A Beautiful Experience Chapter 1.2: Shake Shack: Radical Hospitality Chapter 1.3: Starbucks: Losing the Soul of the Past Unit Path 2: Customer Base Penetration Chapter 2.1: Red Bull: A Thai Pharmacist and an Austrian Entrepreneur Walk into a Bar Chapter 2.2: McDonald's: Ready, Set, Breakfast Chapter 2.3: Sears: Uprooting Retail Unit Path 3: Market Acceleration Chapter 3.1: Under Armour: Sweaty T Shirts Chapter 3.2: The Honest Company: Better Living Through Chemistry Chapter 3.3: Mattel: Toys Will Be Toys Unit Path 4: Product Expansion Chapter 4.1: Kylie Cosmetics: Keeping Up with Kylie Jenner (#KUWKJ) Chapter 4.2: John Deere: And the "Beet" Goes On Chapter 4.3: Blockbuster: "Be Kind, Please Don't Unwind Our Business" Unit Path 5: Customer and Product Diversification Chapter 5.1: Marvel: Superhero Saves the Day Chapter 5.2: PayPal: Banking on the Future Chapter 5.3: LEGO: Coming Apart, Brick by Brick Unit Path 6: Optimize Sales Chapter 6.1: Salesforce: Four Men and Two Dogs Chapter 6.2: Walmart: The Ultimate Retail Matchup Chapter 6.3: Wells Fargo: A Rhyme Is Not a Reason Unit Path 7: Churn Chapter 7.1: Spotify: Winning Playlist Chapter 7.2: Netflix: Twenty Years Old (and Counting) Chapter 7.3: Blue Apron: Too Much on the Plate Unit Path 8: Partnerships Chapter 8.1: GoPro: Adrenaline Junkies Chapter 8.2: Airlines: The Friendly Skies Chapter 8.3: Apple: Killing Me Swiftly Unit Path 9: Co opetition Chapter 9.1: Fiat Chrysler, BMW, and Intel: Joining Forces Chapter 9.2: Wintel: Attack of the Clones Chapter 9.3: Cisco VMware EMC: Better Together? Unit Path 10: Unconventional Strategies Chapter 10.1: TOMS Shoes: Heart and Sole Chapter 10.2: Lemonade Insurance: When Life Gives You Lemons Chapter 10.3: Grameen Bank in Bangladesh: On Purpose Chapter 11: Knowing When to Jump Chapter 12: Amazon Case Study: Staying in Day One
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A worthy successor to Michael Porter, Bova's book is that rare gift: it opens doors for new ideas and new actions. No glib answers here, simply hard-won wisdom that will provoke big changes for organizations large and small. Seth Godin, author of Linchpin
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