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Work done with the collaboration of Irma Isabel de León Vázquez and the students Ramírez Sierra Cindy, Fuentes Salvador María Fernanda, Martínez Díaz Alondra, Cruz Mendoza Jeomara Jocelin, González Cruz Jazmín, Pérez García Elizabeth, Reyes García Dulce Arely, Rivera Leaños Cesar David, Salome Pérez Ángel Alberto, Ventura Miranda Yadira.It is the work developed with the intention to support the microenterprises of the region, making proposals of strategies that can be feasible for their growth.