Guerrilla Teleselling - Levinson, Jay Conrad; Smith, Mark S. A.; Wilson, Orvel R.
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Eine Fülle geheimer Insider-Tricks und Kniffe des effizienten und erfolgreichen Verkaufs - und zwar über elektronische Medien wie Telefon, Fax, E-mail und Internet! Was zeichnet einen guten Telefonverkäufer aus? Wie erreicht man die besten Märkte? Wie schafft man es, telefonisch bis zu den Entscheidungsträgern vorzudringen? Das Buch gibt Antwort auf diese und viele weitere Fragen. The first book to apply guerrilla sales and marketing tactics tothe unique, high-pressure environment of electronic communications,this groundbreaking resource is packed with valuable tips, expertadvice, and insider…mehr

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Produktbeschreibung
Eine Fülle geheimer Insider-Tricks und Kniffe des effizienten und erfolgreichen Verkaufs - und zwar über elektronische Medien wie Telefon, Fax, E-mail und Internet! Was zeichnet einen guten Telefonverkäufer aus? Wie erreicht man die besten Märkte? Wie schafft man es, telefonisch bis zu den Entscheidungsträgern vorzudringen? Das Buch gibt Antwort auf diese und viele weitere Fragen. The first book to apply guerrilla sales and marketing tactics tothe unique, high-pressure environment of electronic communications,this groundbreaking resource is packed with valuable tips, expertadvice, and insider secrets on finding, closing, and increasingsales by phone and fax as well as via e-mail and theInternet.

"This book is absolutely loaded with insights and practical ideasyou can use to increase your effectiveness in dealing with anyonein business on the telephone. These ideas should be read, taught,digested, and practiced every single day!" -Brian Tracy, author ThePsychology of Achievement.

"Guerrilla Teleselling is FUNdamental reading for anyone or anycompany who does business by telephone! It covers all the basicsand more. Whether you re a beginner or you ve been in the businessfor years, if you can t find at least 12 great ideas in everychapter that will increase your performance, you re not reading! Iam recommending it as a resource to all my clients." -Judy Lanier,author 50 Ways to Motivate & Inspire Your Call Center TeamsPast National President, American Telemarketing Association.

"Guerrilla Teleselling is an excellent guide for anyone in sales,whether a rookie or a seasoned professional. . . . It entices thereader to break out of old ruts to become a more effectivesalesperson by using often surprising tactics that will keep thesalesperson both challenged and successful." -Erik Lounsbury,Editor Telemarketing(r) & Call Center Solutions(TM).
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Autorenporträt
Jay Conrad Levison is the author of the best-selling Guerrilla Marketing Series. Mark S. A. Smith, an internationally acclaimed speaker and writer on trade show selling, has over 200 articles published and was past president of the Colorado Speakers Association. Orvel Ray Wilson is an internationally acclaimed author and speakeron sales, marketing, and management. Coauthor of Guerrilla Selling: Unconventional Weapons and Tactics for Increasing Your Sales, he is President of The Guerrilla Group, Inc., an international trainingand consulting firm serving clients worldwide.