Quentin R. Skrabec

H.J. Heinz

A Biography

• Broschiertes Buch

Produktbeschreibung

Though Heinz Ketchup is one of the most recognized corporate symbols in the world, few people know anything at all about the founder of this global brand, H. J. Heinz. Whereas industrial giants Rockefeller, Carnegie, Westinghouse, and Mellon are household names, Heinz has slipped into obscurity. Yet during a time of great transfers of wealth brought about in part by these famous robber barons, Heinz was well known for his humane treatment of his employees, customers, and suppliers. At the same time Heinz built a commercial empire by his use of industrialized food processing before Henry Ford. This book includes over forty photographs many of which are being published for the first time.

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Produktdetails

• Verlag: McFarland and Company, Inc.
• Seitenzahl: 292
• Erscheinungstermin: 18. März 2009
• Englisch
• Abmessung: 229mm x 152mm x 17mm
• Gewicht: 478g
• ISBN-13: 9780786441785
• ISBN-10: 078644178X
• Artikelnr.: 25602775

Autorenporträt

Quentin R. Skrabec, Jr., Ph.D., is an international expert in management, manufacturing and globalization, and the author of several books on American industrial history, capitalism and notable business leaders. He lives in Maumee, Ohio.

Inhaltsangabe

Table of Contents
Acknowledgments     
Preface     
Introduction     
1. Bright Skies, Dark Days     
2. Beginnings     
3. Starting Life     
4. A Momentous Year     
5. Years of Growth     
6. Europe and Expansion     
7. Pittsburgh Industrialist     
8. The Fair, More Expansion, New Products     
9. H. J. Heinz's Golden Years     
10. The Panic of 1907     
11. Industrial and Christian Sage     
12. Final Years     
13. A Marketing Genius     
14. A Pioneer in Process Management and Continuous Production     
15. A New Type of Capitalism     
16. Heinz the Man     
17. Legacy     
Chapter Notes     
Bibliography     
Index