This book combines research in economics and psychology with Aristotelian virtue ethics to show why happiness is the ultimate value proposition for business.
This book combines research in economics and psychology with Aristotelian virtue ethics to show why happiness is the ultimate value proposition for business.
Alejo José G. Sison is Professor in the Philosophy Department, Universidad de Navarra, Spain, where his research deals with issues at the juncture of ethics, economics and politics. He was President of the European Business Ethics Network (EBEN) from 2009 to 2012.
Inhaltsangabe
Foreword Stefano Zamagni Preface Introduction. The ultimate value proposition 1. Modern happiness studies and 'individual subjective wellbeing': you only get what you measure 2. Happiness and income: how much happiness can money buy? 3. Choice, desire and pleasure: is happiness getting what you want or wanting what you get? 4. The biotechnology of happiness: not just a 'quick fix' 5. Working on happiness 6. Happiness, politics and religion: now and at the hour of our death 7. Aristotelian virtue ethics: the forgotten philosophical tradition on happiness Concluding chapter. Learning to be happy Index.
Foreword Stefano Zamagni Preface Introduction. The ultimate value proposition 1. Modern happiness studies and 'individual subjective wellbeing': you only get what you measure 2. Happiness and income: how much happiness can money buy? 3. Choice, desire and pleasure: is happiness getting what you want or wanting what you get? 4. The biotechnology of happiness: not just a 'quick fix' 5. Working on happiness 6. Happiness, politics and religion: now and at the hour of our death 7. Aristotelian virtue ethics: the forgotten philosophical tradition on happiness Concluding chapter. Learning to be happy Index.
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