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This popular and engaging text on health communication is now revised and updated in a second edition that incorporates recent research and boasts new material on topics such as crisis communication, social disparities in health, and systemic reform.
Fully revised second edition of this popular and authoritative text Includes fresh material on topics such as crisis communication, health care reform, global health issues, and political issues in health communication New case studies, examples, and updated glossary keep the work relevant and student-friendly Provides effective strategies for…mehr

Produktbeschreibung
This popular and engaging text on health communication is now revised and updated in a second edition that incorporates recent research and boasts new material on topics such as crisis communication, social disparities in health, and systemic reform.

Fully revised second edition of this popular and authoritative text
Includes fresh material on topics such as crisis communication, health care reform, global health issues, and political issues in health communication
New case studies, examples, and updated glossary keep the work relevant and student-friendly
Provides effective strategies for healthcare organizations and individuals in communicating with patients
Updated and enhanced online resources, including PowerPoint slides, test bank, and instructors manual, available upon publication at www.wiley.com/go/wright
Autorenporträt
Multi-published author Cheryl Wright, former secretary, debt collector, account manager, writing instructor, and shopping tour hostess, loves reading.She writes historical and contemporary western romance, as well as small town romance and romantic suspense.She lives in a small village on the outskirts of Melbourne, Australia, and is married with two adult children and has six grandchildren. When she's not writing, she can be found in her craft room.
Rezensionen
"Provides a general overview of a wide range of topics, from the micro level of communication between health provider and patient to mid-level issues of communication within a health care organization to the macro level of community-wide health campaigns. Particularly timely are chapters on communication and cultural diversity, technology, and the Affordable Care Act ... Summing Up: Recommended. Lower-division undergraduates and two-year technical program students; general readers." (Choice, 1 August 2013)