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The Hopeful Cities® Playbook is a resource designed to make hope accessible and operational in any city around the world. It is a marketing plan in action that operationalizes hope as it creates awareness about the Science of Hope. It is a step-by-step guide to help cities activate the "how-to" of hope throughout the community. Hopeful Cities®© is equipping cities around the world with the tools they need to create, maintain, and grow hope, citywide. Activate hope in your community now. The program is also available for bulk license, to be distributed to entire schools, companies,…mehr

Produktbeschreibung
The Hopeful Cities® Playbook is a resource designed to make hope accessible and operational in any city around the world. It is a marketing plan in action that operationalizes hope as it creates awareness about the Science of Hope. It is a step-by-step guide to help cities activate the "how-to" of hope throughout the community. Hopeful Cities®© is equipping cities around the world with the tools they need to create, maintain, and grow hope, citywide. Activate hope in your community now. The program is also available for bulk license, to be distributed to entire schools, companies, organizations, communities, or cities. To do so, please e-mail anna@theshinehopecompany.com. For more information on the benefits of hope visit: www.hopefulcities.org www.hopefulminds.org www.ifred.org www.theshinehopecompany.com Disclaimer: These materials are designed to assist you in learning about hope. They should not be used for medical advice, counseling, or other health-related services. iFred, The Shine Hope Company and Kathryn Goetzke do not endorse or provide any medical advice, diagnosis, or treatment. The information provided herein should not be used for the diagnosis or treatment of any medical condition and cannot be substituted for the advice of physicians, licensed professionals, or therapists who are familiar with your specific situation. Consult a licensed medical professional, or call 911, if you are in need of immediate assistance. © 2022, Kathryn Goetzke. All rights reserved. No part of this book may be reproduced, shared or distributedwithout the written permission of the publisher. For more information, please contact kathryngoetzke@theshinehopecompany.com.
Autorenporträt
Kathryn Goetzke is Founder and Chief Hope Officer at The Shine Hope Company, where she teaches all the 'how' to hope through her evidence-based SHINE Hope framework. She has over 30 years of experience in marketing, branding, and strategy, and was recently appointed to be a representative at the United Nations for the World Federation for Mental Health. She is the author of the Biggest Little Book About Hope and host of The Hope Matrix Podcast, and is the creator Hopeful Minds, Hopeful Mindsets, and Hopeful Cities. Kathryn has prese nted at Harvard University, the World Bank, the United Nations, and her program Hopeful Minds was featured in a documentary by the BBC, and she has appeared on global media. In her role as Chief Mood Officer at The Mood Factory, she created the first nationwide cause marketing campaign for mental health through her brand Mood-lites, which achieved over 35M in retail sales. Kathryn is the Founder of iFred, the International Foundation for Research and Education on Hope (previously depression), to honor her late father who died by suicide and her own personal struggles.You can read more about Kathryn's work here: https://kathryngoetzke.com