How Not to Fail - Berman, Jeff
20,99 €
inkl. MwSt.

Versandfertig in über 4 Wochen
payback
10 °P sammeln
  • Broschiertes Buch

Too many good ideas fail. Let's fix that. Here are 10 essential lessons gleaned from bringing 
100 startups to market over 20 years. Because smart startups shouldn't fail for stupid reasons.

Andere Kunden interessierten sich auch für
Produktbeschreibung
Too many good ideas fail. Let's fix that. Here are 10 essential lessons gleaned from bringing 
100 startups to market over 20 years. Because smart startups shouldn't fail for stupid reasons.
Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Autorenporträt
To date, Jeff Berman has created the original go-to-market strategies and campaigns for more than 100 startups. As far as we know, Jeff is the only marketing professional who studied astrophysics. After realizing what astrophysicists actually do, he left the University of Chicago for an advertising job at Leo Burnett in Chicago. Jeff worked at Ogilvy & Mather in New York and Mullen in Boston before launching Berman Creative in 2002.