How to Plan a Profitable, Wow-Factor Gala

Herausgeber: Stevenson, Scott C

• Broschiertes Buch

Produktbeschreibung

Originally published by Stevenson, Inc., this practical resource features dozens of ideas on how to plan effective, profitable, wow-factor galas, including: * Essential first steps for successful galas * Tips for budget planning and cost-conscious measures * Volunteer and board member involvement * Revenue-boosting ideas * Event publicity and promotion * Ways to maximize attendance * Effective live and silent auctions * Event checklists * Budget estimations * Leadership * Preview parties * Chairperson responsibilities * Engaging the wealthy * Ticket sales strategies * Venue selection * Assessment forms * Volunteer committees * Online promotion * Event security Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.

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Produktdetails

• Verlag: Wiley
• Seitenzahl: 64
• Erscheinungstermin: 13. Mai 2013
• Englisch
• Abmessung: 280mm x 216mm x 4mm
• Gewicht: 188g
• ISBN-13: 9781118690390
• ISBN-10: 1118690397
• Artikelnr.: 37316731

Autorenporträt

Scott C. Stevenson is the editor of How to Plan a Profitable, Wow-factor Gala, published by Wiley.

Inhaltsangabe

Front Matter (Pages: 1
3) CHAPTER 1 Essential First Steps (Pages: 4
7) CHAPTER 2 Budgeting & Cost
Conscious Advice (Pages: 8
15) CHAPTER 3 Volunteer & Board Involvement (Pages: 16
23) CHAPTER 4 Revenue: Gala Sponsorships (Pages: 24
29) CHAPTER 5 Publicizing Your Gala, Creating Buzz (Pages: 30
34) CHAPTER 6 Revenue: Maximizing Attendance, Ticket Sales (Pages: 35
41) CHAPTER 7 Revenue: Making the Most of Live, Silent Auctions (Pages: 42
48) CHAPTER 8 Creating a Crowd
Pleasing Experience (Pages: 49
57) CHAPTER 9 Post
Event & Evaluation Procedures (Pages: 58
61)