How to Run a Successful Cultivation Event - Lysakowski, Linda; Oppelt, Joanne
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Have you wondered why some organizations get major gifts all the time while your organization struggles? Do you have trouble even getting in the door? Perhaps you need to first focus on cultivating strong relationships with existing and prospective donors. This book describes how you can build strong donor relationships through cultivation events. Events where, instead of asking for money or charging people to attend, you focus on the donors' needs, interests, and desires. Learn from two pros who have run cultivation events for business leaders, individual philanthropists, church members, and…mehr

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Produktbeschreibung
Have you wondered why some organizations get major gifts all the time while your organization struggles? Do you have trouble even getting in the door? Perhaps you need to first focus on cultivating strong relationships with existing and prospective donors. This book describes how you can build strong donor relationships through cultivation events. Events where, instead of asking for money or charging people to attend, you focus on the donors' needs, interests, and desires. Learn from two pros who have run cultivation events for business leaders, individual philanthropists, church members, and other constituencies, that resulted in lasting relationships that led to major gifts. You will learn who how to identify who to invite to your cultivation events, who should host them, where to hold them, how to plan agendas, how to run the event, and what to do to follow up after the events. This book will help you solidify relations with existing donors, find new donors and volunteers, gain more community exposure, and, in the long run, raise more money.
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Autorenporträt
Linda Lysakowski is a well-known author in the nonfiction realm. She is one of slightly more than 100 professionals worldwide to hold the Advanced Certified Fund Raising Executive designation. Linda has trained more than 40,000 professionals in all aspects of development in Canada, Mexico, Egypt, Bermuda, and most of the states of the United States. She has written, co-authored, or contributed to more than two dozen books for the nonprofit sector. She is a graduate of Alvernia University in Reading, PA with a BA in theology/philosophy, banking and finance, and a minor in communications., and she completed the Lay Ecclesial Ministry Program in Las Vegas, NV. Linda's first novel, The Matriarch, was published in 2012. In 2018, she published The Face of Jesus and The Face of Jesus Study Guide, and in 2019, Beyond Las Vegas: Road Trips from A to Z.