Chris Rose

Broschiertes Buch

How to Win Campaigns

Communications for Change

Beschreibung

A guide for creating and running successful campaigns. Suitable for the new campaigner and the experienced communicator alike, it explores what works (and what doesn't) and shows how to use principles and strategy in campaigning as a new form of public politics.

Autor

Chris Rose is an environmental campaigner and communications consultant who is author of the Campaign Strategy Newsletter, has worked for Greenpeace, where he was a leader of the successful campaign that stopped the sinking of the Brent Spar oil platform in the north Atlantic, Friends of the Earth, WWF International and a host of other organizations on issues from drugs strategy to fear of crime.

Produktdetails

• Verlag: Taylor & Francis Ltd
• 2 ed
• Seitenzahl: 400
• Erscheinungstermin: 29. September 2010
• Englisch
• Abmessung: 216mm x 171mm x 32mm
• Gewicht: 604g
• ISBN-13: 9781849711142
• ISBN-10: 1849711143
• Artikelnr.: 30498076