Joanne Eglash

How to Write a .com Business Plan: The Internet Entrepreneur's Guide to Everything You Need to Know about Business Plans and Financing Options

• Broschiertes Buch

Produktbeschreibung

Online business is booming, and you're ready for apiece of the e-biz pie. Maybe you've developed abrilliant idea for a ".com" business that is sure toreap big bucks, or perhaps you run an establishedsmall business, and plan to take your concept online.How can you convince an investment "angel" to fundyour dreams of expansion? What you need is a businessplan--your path to success, the best way to wininvestment dollars from venture capitalists or fromindividual investors. This guide tells you how to do just that, detailingnot just the steps but offering advice from successfulentrepreneurs, leading venture capital executives, andnoted e-biz experts. In addition, the second-half of the book comprises a"Dotcom" directory. Author Joanne Eglash has sleuthedout the top resources for e-biz entrepreneurs, and shereveals where to find what you need to get your dotcomoff and running -- and to make it a success. You'llfind detailed information on "virtual" governmentagencies and free publications, resources for youngentrepreneurs, management and recruitment Web sites,incubators, marketing and advertising, and even more.

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Produktdetails

• Verlag: McGraw Hill LLC
• Seitenzahl: 191
• Erscheinungstermin: November 2000
• Englisch
• Abmessung: 231mm x 185mm x 14mm
• Gewicht: 499g
• ISBN-13: 9780071357531
• ISBN-10: 007135753X
• Artikelnr.: 22743617

Autorenporträt

Joanne Eglash has been fascinated with the Internet and Technology since moving to Silicon Valley a few years ago. She has worked as a technical writer, editor and freelance journalist, for over a decade. Her articles have appeared in both online and print media, ranging from NetsurferScience to the San Jose Mercury News. She is a career columnist and regular contributor to Tech Week magazine, a staff contributor to Netsurfer Digest, a columnist for ShesGotItTogether.com, and a technical publications manager for a Silicon Valley computer company. Eglash has started 3 internet businesses on her own, all 3 of which have subsequently been acquired by larger companies.

Inhaltsangabe

The Plan.
Introduction.
Executive Summary.
Mission Statement and Company Description.
The Management.
The Competition.
Your Market and Customer.
Products and Services.
Marketing and Sales.
Operations.
Financial Projections and Financial Management Plan: Going for the Gold
(and Green).
Final Flourishes.
Sample Business Plans.
The Directory.