Humanistic Tourism
198,99 €
inkl. MwSt.
Versandkostenfrei*
Versandfertig in über 4 Wochen
payback
99 °P sammeln
  • Gebundenes Buch

This edited book applies to tourism a humanistic management approach entailing a re-discovery of the value of human life and awareness of the ethical side of work. The book develops awareness of the contemporary relevance of the human dignity concept to manage the weaknesses of traditional approaches to tourism and cope with challenges.

Andere Kunden interessierten sich auch für
Produktbeschreibung
This edited book applies to tourism a humanistic management approach entailing a re-discovery of the value of human life and awareness of the ethical side of work. The book develops awareness of the contemporary relevance of the human dignity concept to manage the weaknesses of traditional approaches to tourism and cope with challenges.
Autorenporträt
Maria Della Lucia is Associate Professor of Tourism and Business Management at the University of Trento, Italy. Her main areas of research, teaching, and training include local development and sustainability, destination management and governance, culture-led regeneration, creative cities and creative tourism, digital and social media marketing, and economic impact analysis as investment decision-making tools. She has published her research in prominent journals. Ernestina Giudici is a retired Full Professor of Management and Business Communication at the University of Cagliari, Italy. Her main areas of research include business communication, storytelling and digital storytelling, humanistic management and integrity, corruption, ethical sustainable development, sustainability, and neurotourism. She is part of the managing team of the International Humanistic Management Association and has published widely in various prestigious journals.