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One of the biggest challenges faced by project managers, coordinators, entrepreneurs, and working parents is limited time and energy for the number of tasks and obligations they are required to meet. Often they are faced with multiple demands simultaneously and must perform within deadlines. How does one achieve such a feat? In the past, multitasking was tooted as 'the way' to achieve maximum productivity. In recent times, however, studies have found that multitasking is not the most effective way to get work or anything done, for that matter. Strategic management is far more effective. This method identifies the resources available to the manager, coordinator or parent to enable them to achieve their goals and objective. It involves planning, organizing, and execution. A key strategy for tackling multiple pressing tasks is switch-tasking. While multitasking is not the ideal means of achieving productivity, it does achieve some productivity in the short term and is the traditional means of managing simultaneous demands. There is a need for a mindset shift from directionless multi-tasking to strategic management which is akin to strategic multitasking