"If You're Not Out Selling, You're Being Outsold is more than a 'how-to-sell' book. St. Lawrence and Johnson have approached the art of selling from a witty, entertaining, and inspirational view. The authors candidly recognize what ingredients are required for reaching success, and they have blueprinted a constructive approach that can apply to anyone, whether they are contemplating entering sales, or have made sales their career." --Nicholas D. Wolkonsky, Director of Sales, High Volume Division, Western Region, ADT Security Services, Inc. "If You're Not Out Selling, You're Being Outsold is an in-spiring book written by two professionals who actually do sell. I found the principles and techniques easy to follow and implement. I am buying copies of this book for all my sales managers." --Robert Coakley, Divisional Director of Sales, Alamo Rent A Car, Inc. SELLING ISN'T JUST FOR SALESPEOPLE No matter what sort of business professional you are, you have to sell to succeed: make yourself heard, make your ideas known, convince others to act on them. No matter what you're selling, you need confidence, energy, and, above all, a positive attitude. If You're Not Out Selling, You're Being Outsold shows you how to energize your outlook, sell your ideas, produce top-quality work, and make others want to do business with you. This no-nonsense guide: * Introduces OUTSELL, seven fundamental steps that will make your career take off * Shows you how to develop and reach your goals * Offers insights from hundreds of the world's top business professionals * Teaches you how to sell your ideas and get results * Helps you build enthusiasm, energy, a positive outlook, and confidence * Concentrates on the skills and abilities you really need to succeed
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