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"This practical guide to conducting successful book readings, events, and promotions will help you understand and navigate the shifting sands of the publishing world. This guide will help demystify book marketing and prepare authors to work effectively with bookstore event coordinators, the best friends authors can have inside the stores. Copeland also shares what to do after events to maximize and build upon success"--

Produktbeschreibung
"This practical guide to conducting successful book readings, events, and promotions will help you understand and navigate the shifting sands of the publishing world. This guide will help demystify book marketing and prepare authors to work effectively with bookstore event coordinators, the best friends authors can have inside the stores. Copeland also shares what to do after events to maximize and build upon success"--
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Autorenporträt
Jeffrey Copeland is Professor and Head of the Department of English Language and Literature at the University of Northern Iowa, where he teaches children's and young adult literature courses and English Education. He has authored and edited numerous books, including Speaking of Poets and Young Adult Literature: A Contemporary Reader. A native St. Louisan, he lives in Cedar Falls, Iowa.