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Ethiopia and China have enjoyed an amicable relationship over the years. Again, China, like the African Continent has suffered bad image representation by the Western media. As a consequence, the research assessed the International Chinese media, particularly, China Global Television Network on how it portrayed Ethiopia's public image not only in China but the world as a whole. Thanks to everyone who has been an essential part of this work, especially my friends who inspired and motivated me through all the time while conducting this research and felt proud for my achievements!