Salvatore Zappala
Impact of e-Commerce on Consumers and Small Firms
Salvatore Zappala
Impact of e-Commerce on Consumers and Small Firms
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This book is at the frontier of behavioural research into how these new commercial realities are borne out in practice, examining the adoption of e-commerce by small firms and the transactional phenomenon that entails access to the Internet.
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This book is at the frontier of behavioural research into how these new commercial realities are borne out in practice, examining the adoption of e-commerce by small firms and the transactional phenomenon that entails access to the Internet.
Produktdetails
- Produktdetails
- Verlag: Taylor & Francis
- Seitenzahl: 280
- Erscheinungstermin: 14. August 2020
- Englisch
- Abmessung: 234mm x 152mm x 15mm
- Gewicht: 376g
- ISBN-13: 9780367593841
- ISBN-10: 036759384X
- Artikelnr.: 66597091
- Verlag: Taylor & Francis
- Seitenzahl: 280
- Erscheinungstermin: 14. August 2020
- Englisch
- Abmessung: 234mm x 152mm x 15mm
- Gewicht: 376g
- ISBN-13: 9780367593841
- ISBN-10: 036759384X
- Artikelnr.: 66597091
Salvatore Zappala
Contents: Introduction
Colin Gray and Salvatore Zappalà. Part I Impact of e-Commerce on Small Firms: Stage models of ICT adoption in small firms
Colin Gray; Social influence and diffusion of innovations in education
Carlo Tomasetto and Felice Carugati; Climate for innovation
attitudes to internet and ICT adoption in small firms
Salvatore Zappalà and Guido Sarchielli; Changing leadership cultures in e-commerce service industry
Mikko Ruohonen; e-business and small firms in London
Jane Tebbutt; The value of internet forums to small rural businesses
Robert Mochrie
Laura Galloway and David Deakins; e-business and the work organization in craft enterprises
Sabine Wendt
Tatjana Grek and Lothar Lissner. Part II Internet Marketing and Website Effectiveness: Internet marketing and the Portuguese marketplace
Rute Xavier and Francisco Costa Pereira; e-marketing adoption in organizations
Abdel Monim Shaltoni; World wide markets and the World Wide Web: problems and possibilities for small businesses
Heather Fulford; Website usability: cognitive versus activity theory approaches
Elvis Mazzoni. Part III Impact of e-Commerce on Consumers: Consumption on the net
Laura Sartori; Affective states
purchase intention and perceived risk in online shopping
Elfriede Penz and Erich M. Kirchler; Risk perception in online shopping
Marco G. Mariani and Salvatore Zappalà; The fun side of the internet
Daniele Scarpi; Risk Perception as a motivational barrier for online purchasing
Annamaria Silvana de Rosa
Elena Bocci and Sara Saurini; Conclusions: common themes and future perspectives
Salvatore Zappalà and Colin Gray; Index.
Colin Gray and Salvatore Zappalà. Part I Impact of e-Commerce on Small Firms: Stage models of ICT adoption in small firms
Colin Gray; Social influence and diffusion of innovations in education
Carlo Tomasetto and Felice Carugati; Climate for innovation
attitudes to internet and ICT adoption in small firms
Salvatore Zappalà and Guido Sarchielli; Changing leadership cultures in e-commerce service industry
Mikko Ruohonen; e-business and small firms in London
Jane Tebbutt; The value of internet forums to small rural businesses
Robert Mochrie
Laura Galloway and David Deakins; e-business and the work organization in craft enterprises
Sabine Wendt
Tatjana Grek and Lothar Lissner. Part II Internet Marketing and Website Effectiveness: Internet marketing and the Portuguese marketplace
Rute Xavier and Francisco Costa Pereira; e-marketing adoption in organizations
Abdel Monim Shaltoni; World wide markets and the World Wide Web: problems and possibilities for small businesses
Heather Fulford; Website usability: cognitive versus activity theory approaches
Elvis Mazzoni. Part III Impact of e-Commerce on Consumers: Consumption on the net
Laura Sartori; Affective states
purchase intention and perceived risk in online shopping
Elfriede Penz and Erich M. Kirchler; Risk perception in online shopping
Marco G. Mariani and Salvatore Zappalà; The fun side of the internet
Daniele Scarpi; Risk Perception as a motivational barrier for online purchasing
Annamaria Silvana de Rosa
Elena Bocci and Sara Saurini; Conclusions: common themes and future perspectives
Salvatore Zappalà and Colin Gray; Index.
Contents: Introduction
Colin Gray and Salvatore Zappalà. Part I Impact of e-Commerce on Small Firms: Stage models of ICT adoption in small firms
Colin Gray; Social influence and diffusion of innovations in education
Carlo Tomasetto and Felice Carugati; Climate for innovation
attitudes to internet and ICT adoption in small firms
Salvatore Zappalà and Guido Sarchielli; Changing leadership cultures in e-commerce service industry
Mikko Ruohonen; e-business and small firms in London
Jane Tebbutt; The value of internet forums to small rural businesses
Robert Mochrie
Laura Galloway and David Deakins; e-business and the work organization in craft enterprises
Sabine Wendt
Tatjana Grek and Lothar Lissner. Part II Internet Marketing and Website Effectiveness: Internet marketing and the Portuguese marketplace
Rute Xavier and Francisco Costa Pereira; e-marketing adoption in organizations
Abdel Monim Shaltoni; World wide markets and the World Wide Web: problems and possibilities for small businesses
Heather Fulford; Website usability: cognitive versus activity theory approaches
Elvis Mazzoni. Part III Impact of e-Commerce on Consumers: Consumption on the net
Laura Sartori; Affective states
purchase intention and perceived risk in online shopping
Elfriede Penz and Erich M. Kirchler; Risk perception in online shopping
Marco G. Mariani and Salvatore Zappalà; The fun side of the internet
Daniele Scarpi; Risk Perception as a motivational barrier for online purchasing
Annamaria Silvana de Rosa
Elena Bocci and Sara Saurini; Conclusions: common themes and future perspectives
Salvatore Zappalà and Colin Gray; Index.
Colin Gray and Salvatore Zappalà. Part I Impact of e-Commerce on Small Firms: Stage models of ICT adoption in small firms
Colin Gray; Social influence and diffusion of innovations in education
Carlo Tomasetto and Felice Carugati; Climate for innovation
attitudes to internet and ICT adoption in small firms
Salvatore Zappalà and Guido Sarchielli; Changing leadership cultures in e-commerce service industry
Mikko Ruohonen; e-business and small firms in London
Jane Tebbutt; The value of internet forums to small rural businesses
Robert Mochrie
Laura Galloway and David Deakins; e-business and the work organization in craft enterprises
Sabine Wendt
Tatjana Grek and Lothar Lissner. Part II Internet Marketing and Website Effectiveness: Internet marketing and the Portuguese marketplace
Rute Xavier and Francisco Costa Pereira; e-marketing adoption in organizations
Abdel Monim Shaltoni; World wide markets and the World Wide Web: problems and possibilities for small businesses
Heather Fulford; Website usability: cognitive versus activity theory approaches
Elvis Mazzoni. Part III Impact of e-Commerce on Consumers: Consumption on the net
Laura Sartori; Affective states
purchase intention and perceived risk in online shopping
Elfriede Penz and Erich M. Kirchler; Risk perception in online shopping
Marco G. Mariani and Salvatore Zappalà; The fun side of the internet
Daniele Scarpi; Risk Perception as a motivational barrier for online purchasing
Annamaria Silvana de Rosa
Elena Bocci and Sara Saurini; Conclusions: common themes and future perspectives
Salvatore Zappalà and Colin Gray; Index.