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Business managers have long known the power of the Balanced Scorecard in executing corporate strategy. This volume shows project managers how to use this framework to meet strategic objectives. It supplies valuable insight into the project management process as well as detailed explanations on how to implement the balanced scorecard to measure a

Produktbeschreibung
Business managers have long known the power of the Balanced Scorecard in executing corporate strategy. This volume shows project managers how to use this framework to meet strategic objectives. It supplies valuable insight into the project management process as well as detailed explanations on how to implement the balanced scorecard to measure a
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Autorenporträt
Jessica Keyes is president of New Art Technologies, Inc., a high-technology and management consultancy and development firm started in New York in 1989. Keyes has given seminars for such prestigious universities as Carnegie Mellon, Boston University, University of Illinois, James Madison University, and San Francisco State University. She is a frequent keynote speaker on the topics of competitive strategy and productivity and quality. She is former advisor for DataPro, McGraw-Hill¿s computer research arm, as well as a member of the Sprint Business Council. Keyes is also a founding Board of Director member of the New York Software Industry Association. She completed a two-year term on the Mayor of New York City¿s Small Business Advisory Council. She currently facilitates doctoral and other courses for the University of Phoenix, and is a member of the Faculty Council for the College of Information Systems & Technology. She has been the editor for WGL¿s Handbook of eBusiness and CRC Press¿ Systems Development Management and Information Management. Prior to founding New Art, Keyes was managing director of R&D for the New York Stock Exchange and has been an officer with Swiss Bank Co. and Banker¿s Trust, both in New York City. She holds a Masters of Business Administration from New York University, and a doctorate in management. A noted columnist and correspondent with over 200 articles published, Keyes is the author of the following books: The New Intelligence: AI in Financial Services, HarperBusiness, 1990 The Handbook of Expert Systems in Manufacturing, McGraw-Hill, 1991 Infotrends: The Competitive Use of Information, McGraw-Hill, 1992 The Software Engineering Productivity Handbook, McGraw-Hill, 1993 The Handbook of Multimedia, McGraw-Hill, 1994 The Productivity Paradox, McGraw-Hill, 1994 Technology Trendlines, Van Nostrand Reinhold, 1995 How to Be a Successful Internet Consultant, McGraw-Hill, 1997 Webcasting, McGraw-Hill, 1997 Datacasting, McGraw-Hill, 1997 The Handbook of Technology in Financial Services, Auerbach, 1998 The Handbook of Internet Management, Auerbach, 1999 The Handbook of eBusiness, Warren, Gorham & Lamont, 2000 The Ultimate Internet Sourcebook, Amacom, 2001 How to Be a Successful Internet Consultant, 2nd ed., Amacom, 2002 Software Engineering Handbook, Auerbach, 2002 Real World Configuration Management, Auerbach, 2003 Balanced Scorecard, Auerbach, 2005 Knowledge Management, Business Intelligence, and Content Management: The IT Practitioner¿s Guide, Auerbach, 2006 X Internet: The Executable and Extendable Internet, Auerbach, 2007 Leading IT Projects: The IT Manager¿s Guide, Auerbach, 2008 Marketing IT Products and Services, Auerbach, 2009