Ivana Stepanovic

Influencers, Online Alliances and Reconciliation in Southeast Europe

#Balkans

• Gebundenes Buch

Produktbeschreibung

This book explores social media's role in fostering reconciliation in the former Yugoslavia, a region still grappling with unresolved conflicts and ethnic divides. Aimed at students in digital media studies, and peace studies, this book will also be relevant to those interested in the intersection of technology and social change.

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Produktdetails

• Verlag: Taylor & Francis Ltd
• Seitenzahl: 190
• Erscheinungstermin: 9. Dezember 2024
• Englisch
• Abmessung: 234mm x 156mm
• Gewicht: 530g
• ISBN-13: 9781032551739
• ISBN-10: 1032551739
• Artikelnr.: 71594481

Autorenporträt

Ivana Stepanovi¿ is a research fellow at the Institute of Advanced Studies K¿szeg in Hungary since February 2021. She has previously served as a research fellow at the Institute of Criminological and Sociological Research in Serbia from February 2014 to December 2022.

Inhaltsangabe

Introduction 1. From Transitional Justice to Hashtag Strategies:
Reconciliation Projects in Former Yugoslavia and Beyond 2. Transnationalism
and Influencer Marketing as Informal Reconciliation 3. #Balkan: A
Topological, Cultural, and Algorithmic Signifier 4. Exploring the
Commodification of Balkan Stereotypes and Identity Reconstruction on
YouTube and TikTok 5. Precarious Play Labour: Self-Commodification
Strategies of Balkan Influencers 6. It's Complicated: The Relationship of
Balkan Influencers with Platform Algorithms 7. The Quiet Peacebuilders:
Hidden Reconciliation Practices on Social Media 8. Policy Recommendations
9. Conclusion