Innovation Driving Product, Process, and Market Change

Herausgeber: Roberts, Edward B

• Broschiertes Buch

Produktbeschreibung

Innovation represents the most important articles on the topic of innovation and features contributions from some of the world's top experts including Jordan J. Baruch, John Seely Brown, Anil Khurana, Constantinos Markides, Marc H. Meyer, Michael E. Porter, James Brian Quinn, Edward B. Roberts, Stephen R. Rosenthal, Harbir Singh, Robert I. Sutton, Karl Ulrich, James M. Utterback, Eric A. von Hippel, and others.

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Produktdetails

• Verlag: Wiley
• Seitenzahl: 368
• Erscheinungstermin: 23. April 2002
• Englisch
• Abmessung: 229mm x 152mm x 21mm
• Gewicht: 584g
• ISBN-13: 9780787962135
• ISBN-10: 0787962139
• Artikelnr.: 10533530

Autorenporträt

EDWARD B. ROBERTS is the David Sarnoff Professor of the Management of Technology at the Massachusetts Institute of Technology's Sloan School of Management. He is the founder and chair of the MIT Entrepreneurship Center and chairs the Sloan's faculty of management of technological innovation and entrepreneurship. He is the author of Entrepreneurs in High Technology.

Inhaltsangabe

Introduction (Edward B. Roberts, Editor).
PART ONE: INNOVATING FROM THE INSIDE.
1. Strategic Innovation (Constantinos Markides).
2. Creativity Versus Structure: A Useful Tension (John Seely Brown and Paul
Duguid).
3. Integrating the Fuzzy Front Endof New Product Development (Anil Khurana
and Stephen R. Rosenthal).
4. The Product Family and the Dynamicsof Core Capability (Marc H. Meyer and
James M. Utterback).
5. Planning for Product Platforms (David Robertson and Karl Ulrich).
PART TWO: INNOVATING WITH THE OUTSIDE.
6. Ally or Acquire? How Technology Leaders Decide (Edward B. Roberts and
Wenyun Kathy Liu).
7. Outsourcing Innovation: The New Engine of Growth (James Brian Quinn).
8. How to Make Strategic Alliances Work (Jeffrey H. Dyer, Prashant Kale,
and Harbir Singh).
9. Innovation:Location Matters (Michael E. Porter and Scott Stern).
PART THREE: NEW DIMENSIONS FOR INNOVATION.
10. Software-Based Innovation (James Brian Quinn, Jordan J. Baruch, and
Karen Anne Zien).
11. Innovation by User Communities: Learning from Open-Source Software
(Eric A. von Hippel).
12. Weird Ideas That Spark Innovation (Robert I. Sutton).
The Authors.
Index.