Innovation Soup - Puligadda, Sanjay; Don
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Not your average cookbook. This is a research-based recipe for innovation! This book is for anyone wanting to kick start innovation in their organisation. It is perfect for leaders, innovators, managers, and students.

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Produktbeschreibung
Not your average cookbook. This is a research-based recipe for innovation! This book is for anyone wanting to kick start innovation in their organisation. It is perfect for leaders, innovators, managers, and students.
Autorenporträt
Sanjay Puligadda, creator of InnoQTM, is Associate Professor in the Farmer School of Business, Miami University, Ohio. He teaches, researches, and consults on innovation and marketing. Besides publishing academic research in the leading scientific journals of his field, he is an innovation consultant, speaker, playwright, and improv actor. He received his PhD in marketing from the Pennsylvania State University.