Lawrence Pascoe graduated with degrees in Business and Law from Dalhousie University in Halifax, Nova Scotia, Canada. He was admitted to the Law Society of Ontario in 1977 and then practiced law in Ottawa, Ontario, for 42 years before retiring. After the first few years of general practice, he focused primarily on family law but also had a wills and the administration of estates practice and, at one time, a residential real estate practice. A significant interest of his was continuing legal education. In addition to organizing programs, he wrote several papers and gave presentations on family law and law office management issues on local, provincial, and national levels. He also taught in the Legal Assistant program at a local community college and at the Ontario Bar Admission Course. As a Business graduate, he was interested in the management aspect of the practice of law. He especially enjoyed marketing, with an emphasis on producing a better product. As a result, he created and implemented many innovative legal service applications. In 1979, when advertising was first allowed in Ontario, he and his partner were the first lawyers in the City of Ottawa to advertise. In 1994, he launched one of Ottawa's first websites. In 1995, because of all the informational articles, checklists, intake forms, and a schedule of fees, which he posted on his website, he won an honorable mention in a local computer magazine's best website contest. He later obtained the website name, "KnowYourRights.com," which he sold a few years later to a Minnesota law firm for $10,000. He changed the name to www.thepascoedifference.com. Surprisingly, no one has ever offered to buy that name. Over the years, he significantly increased his website's size and format. His philosophy regarding his family law clients was that as they were going through such a hard time in their lives, if not the hardest, he tried to make the legal process easier for them. He worked to provide excellent and innovative service applications. He applied those ideas to his other practice areas. His book "Innovative Legal Service Applications: A Guide to Improved Client Services"' fully describes these innovative applications as well as the process of creating and implementing them. He invites readers of his book "Innovative Legal Services "Applications: A Guide to Improved Client Services" to e-mail him at "innovativelegalauthor@gmail.com" with comments ( good and bad) on his book as well as with innovative applications they have used in their practice.
