The first edition of this book was a milestone. Applying the new theory of multinational enterprises in a North American context, it popularized internalization theory. Now with a new introduction assessing the ground-breaking contribution of the book, this 25th Anniversary edition gives scholars access to the original text.
The first edition of this book was a milestone. Applying the new theory of multinational enterprises in a North American context, it popularized internalization theory. Now with a new introduction assessing the ground-breaking contribution of the book, this 25th Anniversary edition gives scholars access to the original text.Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
ALAN M. RUGMAN is L. Leslie Waters Chair of International Business at the Kelley School of Business, Indiana University, USA, where he is also Director of the IU CIBER. He is also an Associate Fellow of Templeton College, University of Oxford, UK. Currently he is President of the Academy of International Business.
Inhaltsangabe
Introduction to the 25th Anniversary Edition Multinationals and the New Theory of Internalization Internalization as a General Theory of Foreign Direct Investment The Choice between Trade, Foreign Direct Investment and Licensing Implication of the Theory of Internalization for Corporate International Finance Multinational Banking and the Theory of Internalization Internalization and the Transfer of Technology The Regulation of Multinational Corporations Conclusion: The Future of Internalization
Introduction to the 25th Anniversary Edition Multinationals and the New Theory of Internalization Internalization as a General Theory of Foreign Direct Investment The Choice between Trade, Foreign Direct Investment and Licensing Implication of the Theory of Internalization for Corporate International Finance Multinational Banking and the Theory of Internalization Internalization and the Transfer of Technology The Regulation of Multinational Corporations Conclusion: The Future of Internalization
Introduction to the 25th Anniversary Edition Multinationals and the New Theory of Internalization Internalization as a General Theory of Foreign Direct Investment The Choice between Trade, Foreign Direct Investment and Licensing Implication of the Theory of Internalization for Corporate International Finance Multinational Banking and the Theory of Internalization Internalization and the Transfer of Technology The Regulation of Multinational Corporations Conclusion: The Future of Internalization
Introduction to the 25th Anniversary Edition Multinationals and the New Theory of Internalization Internalization as a General Theory of Foreign Direct Investment The Choice between Trade, Foreign Direct Investment and Licensing Implication of the Theory of Internalization for Corporate International Finance Multinational Banking and the Theory of Internalization Internalization and the Transfer of Technology The Regulation of Multinational Corporations Conclusion: The Future of Internalization
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