Instructional Story Design - Greene, Rance
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Stories are memorable, actionable, and emotional. We make sense of the world by forming them and that makes them perfect for instructional design. Instructional Story Design is a practical guide to writing and developing stories for training. It takes what you already know about a story's power to connect with people and offers a clear methodology for the otherwise daunting process of creating a compelling story.

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Produktbeschreibung
Stories are memorable, actionable, and emotional. We make sense of the world by forming them and that makes them perfect for instructional design. Instructional Story Design is a practical guide to writing and developing stories for training. It takes what you already know about a story's power to connect with people and offers a clear methodology for the otherwise daunting process of creating a compelling story.
Autorenporträt
Rance Greene consults companies who need business solutions that harness the power of stories to connect with their people emotionally and equip them for action. He designs stories to communicate value propositions, manage change, and teach new skills. His training solutions have been recognized by ATD, The eLearning Guild, Training Magazine, and The Telly Awards. Follow Rance at www.needastory.com.