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Integrated Intellectual Asset Management explains how to take full advantage of your organization's intellectual assets by integrating your management in six key areas: ¢ decision making systems ¢ strategy ¢ policy and accountabilities ¢ knowledge management ¢ people and behaviour ¢ targets ¢ metrics

Produktbeschreibung
Integrated Intellectual Asset Management explains how to take full advantage of your organization's intellectual assets by integrating your management in six key areas: ¢ decision making systems ¢ strategy ¢ policy and accountabilities ¢ knowledge management ¢ people and behaviour ¢ targets ¢ metrics
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Autorenporträt
Steve Manton is managing consultant of IP&AM Ltd where he has provided training and consultancy to organizations with a collective turnover of over £10b/a. In his early career he was the head of the intellectual property department in a large multinational and has also been the managing director of an intellectual property exploitation company.