Phil Kelly (Senior Lecturer at Liverpool Business School)

International Business and Management

• Broschiertes Buch

Produktbeschreibung

Presents an integrated treatment of international management problems. Combining a strategic focus with coverage of the functions that underpin global business, this book delivers a fresh European perspective on international business. It is suitable for post-introductory undergraduate courses and also for MBA students.

Produktdetails

• Verlag: Cengage Learning EMEA
• International Edition
• Seitenzahl: 591
• Erscheinungstermin: Februar 2009
• Englisch
• Abmessung: 220mm x 276mm x 24mm
• Gewicht: 1260g
• ISBN-13: 9781844807840
• ISBN-10: 1844807843
• Artikelnr.: 25457848

Autorenporträt

Phil Kelly is a Programme Leader and Reader at Liverpool Business School. He teaches management on a variety of undergraduate and postgraduate programmes. Prior to this, he was a business practitioner and worked for 20 major companies across the world. He has a Doctorate in Business Administration from Manchester University.

Inhaltsangabe

PART 1. INTERNATIONAL BUSINESS AND MANAGEMENT. 1. An Introduction to International Business & Management. PART 2. PLANNING FOR INTERNATIONAL BUSINESS. 2. Analysing the Global Business Environment. 3. International and Global Strategy. 4. Behaving Responsibly Around the World. 5. Managing Change in the International Organization. 6. International Leadership & Management. PART 3. MANAGING HUMAN RESOURCES. 7. Managing Human Resources Worldwide. 8. Managing Difference - Culture. 9. International Organization Design & Structure. 10. Global Business Processes. PART 4. MANAGING INFORMATION ND TECHNOLOGY RESOURCES. 11. Managing Information Resources. 12. Managing Knowledge Resources. 13. Global Business & Enterprise Systems. 14. Global Digital Business. PART 5. INTERNATIONAL BUSINESS. 15. International Operations Management. 16. International Marketing. 17. Managing Global Financial Resources.