John B. Cullen, K. Praveen Parboteeah, Sahrok Kim

International Business

Perspectives from Developed and Emerging Markets

• Gebundenes Buch

Produktbeschreibung

International Business: Perspectives From Developed and Emerging Markets provides students with a balanced perspective on business in a global environment, exploring implications for multinational companies in developed and emerging markets.

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Produktdetails

• Verlag: Taylor & Francis Ltd
• Seitenzahl: 536
• Erscheinungstermin: 23. Januar 2024
• Englisch
• Abmessung: 254mm x 203mm
• Gewicht: 1211g
• ISBN-13: 9781032321189
• ISBN-10: 1032321180
• Artikelnr.: 68710499

Autorenporträt

K. Praveen Parboteeah is the COBE Distinguished Professor in the College of Business, University of Wisconsin, Whitewater. John B. Cullen is Professor in the Department of Management, Washington State University. Sahrok Kim is Assistant Professor of Management in the College of Business Administration, California State University, Stanislaus.

Inhaltsangabe

Table of Contents
List of Photographs and Exhibits
Preface
Acknowledgments
About the Authors
Part One: Introduction to International Business
1. Competing in the Global Marketplace
2. Strategy and the MNC
Part Two: The Global Context of Multinational Competitive Strategy
3. Global and Regional Economic Integration: An Evolving Competitive
Landscape
4. Global Trade and Foreign Direct Investment
5. Foreign Exchange Market and Capital Markets
6. Culture and International Business in Emerging Markets
Part Three: The Institutional and Cultural Context of Multinational
Competitive Strategy
7. The Strategic Implications of Economic, Legal, and Religious
Institutions for
International Business
Part Four: Multinational Operational and Functional Strategies
8. Entry Strategies for MNCs
9. International Marketing and Supply-chain Management for MNCs
10. International Financial Management and Accounting for MNCs
11. Organizational Structures for MNCs
12. International Human Resource Management
13. E-commerce and the MNC
Part Five: Ethical Management in the International Context
14. Managing Ethical and Social Responsibility in an MNC
15. International Entrepreneurship
Photo Credits
Index