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The standard work for contemporary design, latest developments in the industry and state of the art projects shows the best creative campaigns from advertising, marketing and more. Volume 1 features the wide range of creative achievements in corporate and brand design, packaging design, advertising, annual reports, publishing and print media, posters, typography and illustrations. Volume 2 presents trends from spatial communication, social responsibility, film and animation, sound and game design, the online world, apps and interface design. Additionally, the winners of the titles of honour…mehr

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Produktbeschreibung
The standard work for contemporary design, latest developments in the industry and state of the art projects shows the best creative campaigns from advertising, marketing and more. Volume 1 features the wide range of creative achievements in corporate and brand design, packaging design, advertising, annual reports, publishing and print media, posters, typography and illustrations. Volume 2 presents trends from spatial communication, social responsibility, film and animation, sound and game design, the online world, apps and interface design. Additionally, the winners of the titles of honour 'Red Dot: Brand of the Year' (formerly 'Red Dot: Client of the Year') and 'Red Dot: Agency of the Year' will be presented in text and pictures. Furthermore, the yearbook provides exciting insights behind the scenes of the world of communication design: Portraits of awarded designers and interviews with all members of the Red Dot jury 2015 bring trend-setting design luminaries close to the reader. A multimedia special DVD completes the standard reference for international communication design
Autorenporträt
Prof. Dr. Peter Zec ist Präsident von red dot und dem Design Zentrum Nordrhein Westfalen in Essen. Seit mehr als 20 Jahren ist er als Designberater für zahlreiche Unternehmen tätig. Er erhielt weltweite Beachtung durch seine Vorträge zum Thema Design in über 30 Ländern.