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The growing importance of use of Internet banking as another service delivery channel by banks to their customers lead to a number of supposition and deductions been made on the value creation of Internet banking and its extent of use. In the light of this, a profound and comprehensive study was conducted with the aim to first, determine the extent of use of Internet banking in Sweden, second, to validate the conjecture and the anecdote inferences that Internet banking provides values to both the bank and its customers. The results provide first, evidence of the high rate of adoption of…mehr

Produktbeschreibung
The growing importance of use of Internet banking as
another service delivery channel by banks to their
customers lead to a number of supposition and
deductions been made on the value creation of
Internet banking and its extent of use. In the light
of this, a profound and comprehensive study was
conducted with the aim to first, determine the extent
of use of Internet banking in Sweden, second, to
validate the conjecture and the anecdote inferences
that Internet banking provides values to both the
bank and its customers. The results provide first,
evidence of the high rate of adoption of Internet
banking in Sweden, second, the values the banks and
its customers have enjoyed since the advent of
Internet banking.
Autorenporträt
Solomon Okhiria is an expert in the field of marketing research,
finance and business development. His industry experience and
knowledge is vast and it includes IT & Telco, Pharmaceuticals,
and Business Information. Solomon has the following
qualifications B. Sc Agricultural-Economics & Extension, M. Sc
Finance and an MBA Marketing Management.