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The name 'Disney' is synonymous with its expansive franchises, from princesses to theme parks. The power of the Disney brand is its role as a cultural influencer across multiple generations across the globe. This collection of essays takes a look at Disney beyond its behemoth corporate presence and into the threads of the Disney experience. 3 b/w illus.

Produktbeschreibung
The name 'Disney' is synonymous with its expansive franchises, from princesses to theme parks. The power of the Disney brand is its role as a cultural influencer across multiple generations across the globe. This collection of essays takes a look at Disney beyond its behemoth corporate presence and into the threads of the Disney experience. 3 b/w illus.
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Autorenporträt
Priscilla Hobbs is associate dean at Southern New Hampshire University. She is the author of Walt's Utopia: Disneyland and American Mythmaking.