This brand new textbook equips the next generation of managers with the skills to succeed in a global business environment. Skillsets help students improve both their academic work and their employability, a truly international range of case studies broadens their horizons, and practitioner insights show them how skills are used in the real world.
This brand new textbook equips the next generation of managers with the skills to succeed in a global business environment. Skillsets help students improve both their academic work and their employability, a truly international range of case studies broadens their horizons, and practitioner insights show them how skills are used in the real world.Hinweis: Dieser Artikel kann nur an eine deutsche Lieferadresse ausgeliefert werden.
Colin Combe is a senior lecturer in strategic management at Glasgow Caledonian University. He teaches modules in strategy, entrepreneurship and innovation and digital economy to a range of UG and PG courses. His research interests are in social innovation, innovation strategies and the intellectual property of digital technologies. He has published many academic articles on these subjects and presented papers to international conferences. Previously, he has worked as research consultant for the World Bank culminating in a report into administrative capacities for e-government harmonisation in the EU. Colin represents GCU on the ERDF funded INNOVATE project that focuses on economic growth strategies for the knowledge-based and creative industries in the Atlantic Area. This project has funded the establishment of the Social Innovation Network at GCU that is a platform for collaboration and knowledge-sharing on social innovation between academics, practitioners and policymakers.
Inhaltsangabe
Part One: Management Principles and Functions 1: Introduction to Management Skillset: Reading skills 2: Management Theory Skillset: Referencing 3: Planning Skillset: Time management 4: Organising Skillset: Sourcing materials 5: Leading Skillset: Analyzing a case study 6: Controlling Skillset: Exam techniques 7: Decision-making Skillset: Literature review Part Two: Managing People and Communications 8: Human Resource Management Skillset: Typical exam questions and answer guide 9: Motivation and Communication Skillsets: Presentation skills 10: Managing teams and teamwork Skillset: Essay writing Part Three: Management and Organisations 11: Organisational Structure Skillset: Essay example 12: Organisational Culture Skillset: Critical analysis 13: Ethics and Corporate Social Responsibility Skillset: Avoiding plagiarism Part Four: Managing Strategy, Change and Innovation 14: Strategic Management Skillset: Personal development planning 15: Marketing Skillset: Reflective practice 16: Change Management and Innovation Skillset: Overview
Part One: Management Principles and Functions 1: Introduction to Management Skillset: Reading skills 2: Management Theory Skillset: Referencing 3: Planning Skillset: Time management 4: Organising Skillset: Sourcing materials 5: Leading Skillset: Analyzing a case study 6: Controlling Skillset: Exam techniques 7: Decision-making Skillset: Literature review Part Two: Managing People and Communications 8: Human Resource Management Skillset: Typical exam questions and answer guide 9: Motivation and Communication Skillsets: Presentation skills 10: Managing teams and teamwork Skillset: Essay writing Part Three: Management and Organisations 11: Organisational Structure Skillset: Essay example 12: Organisational Culture Skillset: Critical analysis 13: Ethics and Corporate Social Responsibility Skillset: Avoiding plagiarism Part Four: Managing Strategy, Change and Innovation 14: Strategic Management Skillset: Personal development planning 15: Marketing Skillset: Reflective practice 16: Change Management and Innovation Skillset: Overview
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