Readers preparing to work in hospitality will enter a field that is quickly evolving. The rise of the global economy, ecotourism, internet commerce, and changing consumer demands are just some of the factors they will be dealing with in this exciting and dynamic industry. This new edition gives readers the foundation they need to thrive in today's hospitality industry, covering everything from finance to operational issues. The Eighth Edition of Introduction to the Hospitality Industry features both historical perspectives and discussions of new trends in a variety of sectors. This edition…mehr
Readers preparing to work in hospitality will enter a field that is quickly evolving. The rise of the global economy, ecotourism, internet commerce, and changing consumer demands are just some of the factors they will be dealing with in this exciting and dynamic industry. This new edition gives readers the foundation they need to thrive in today's hospitality industry, covering everything from finance to operational issues. The Eighth Edition of Introduction to the Hospitality Industry features both historical perspectives and discussions of new trends in a variety of sectors. This edition includes additional international examples of hospitality and tourism operations have been included throughout the text. This book covers all the latest trends, challenges, and opportunities in the hospitality industry. Readers will have a strong overview of the industry, where it fits into the broader world, the major issues and challenges in the field, and the many possible career paths that await them.
Clayton W. Barrows is Professor of Hospitality Management at the University of New Hampshire. Tom Powers is Professor Emeritus at the School of Hospitality and Tourism Management at the University of Guelph in Ontario, Canada.
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Normal 0 false false false EN US X NONE X NONE MicrosoftInternetExplorer4 /* Style Definitions */ table.MsoNormalTable {mso style name:"Table Normal"; mso tstyle rowband size:0; mso tstyle colband size:0; mso style noshow:yes; mso style priority:99; mso style qformat:yes; mso style parent:""; mso padding alt:0in 5.4pt 0in 5.4pt; mso para margin top:0in; mso para margin right:0in; mso para margin bottom:10.0pt; mso para margin left:0in; line height:115%; mso pagination:widow orphan; font size:11.0pt; font family:"Calibri","sans serif"; mso ascii font family:Calibri; mso ascii theme font:minor latin; mso hansi font family:Calibri; mso hansi theme font:minor latin;} Chapter 1: The Hospitality Industry and You Chapter 2: Forces Affecting Growth and Change in the Hospitality Industry Chapter 3: The Restaurant Business Chapter 4: Restaurant Operations Chapter 5: Restaurant Industry Organization: Chain, Independent, or Franchise? Chapter 6: Competitive Forces in Food Service Chapter 7: On Site Food Service Chapter 8: Issues Facing Food Service Chapter 9: Lodging: Meeting Guest Needs Chapter 10: Hotel and Lodging Operations Chapter 11: Forces Shaping the Hotel Business Chapter 12: Competition in the Lodging Business Chapter 13: Tourism: Front and Center Chapter 14: Destinations: Tourism Generators Chapter 15: The Role of Service in the Hospitality Industry
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