Invisible Influence - Hogan, Kevin
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Explores the art of quiet persuasion, explaining how subtle influence can be employed effectively in sales, marketing, and communication, and offering insight into the mental shortcuts people use when they make purchases.

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Produktbeschreibung
Explores the art of quiet persuasion, explaining how subtle influence can be employed effectively in sales, marketing, and communication, and offering insight into the mental shortcuts people use when they make purchases.
Autorenporträt
KEVIN HOGAN is a public speaker and corporate trainer, teaching about persuasion, influence, body language, emotional intelligence, communication, and motivation. In the last decade, he has become a body language expert and unconscious influence expert to ABC, Fox, the BBC, the New York Times, and many others. He holds a doctoral degree in psychology and has studied extensively in the fields of influence, hypnosis, and nonverbal communication.