High Quality Content by WIKIPEDIA articles! Jim Herd born March 24, 1939 is a former professional wrestling executive. Herd was the Executive Vice President of World Championship Wrestling from 1988 to 1992, following Turner Broadcasting's acquisition of the NWA-affiliated Jim Crockett Promotions in 1988. His tenure however received much criticism from fellow wrestlers and fans alike. Herd was fired by WCW in 1992. Before beginning his role in WCW, Herd had been a station manager for the St. Louis TV station KPLR-TV, which broadcast the then-popular wrestling show Wrestling at the Chase. Later on, he served in an executive position for Pizza Hut of St. Louis.