Dick Cross

Just Run It!

Running an Exceptional Business Is Easier Than You Think

• Gebundenes Buch

Produktbeschreibung

In America alone, tens of thousands of businesses crop up each year. Unfortunately, few will succeed, though not due to a lack of ingenuity, initiative, or even capital. Why, then? Because, according to Dick Cross, most business owners lack not just the fundamentals, the nuts and bolts of operating a business effectively day in and day out, but the bigger picture of how to achieve business success. This shortcoming is pervasive: it handicaps most new businesses from the start and it prevents the lion's share of existing ones from ever becoming significant. After taking dozens of mainstream companies from under-performing to outstanding, Cross observed a pattern, out of which he devised his Just Run It! formula. This simple formula now helps small and medium-sized enterprises how to visualise their mainstream businesses on "the back of an envelope" and to achieve the next level of success.

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The growth engine of the global economy is no longer through mega-production and huge conglomerates, but rather through the proliferation of smaller enterprises. In America alone, tens of thousands of businesses crop up each year. Unfortunately, few will succeed, though not due to a lack of ingenuity, initiative, or even capital. Why, then? Because, according to Dick Cross, author of Just Run It!, most business owners lack not just the fundamentals, the nuts and bolts of operating a business effectively day to day, but the bigger picture of how to achieve business success.

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Produktdetails

• Verlag: Taylor & Francis
• Seitenzahl: 218
• Erscheinungstermin: 30. April 2012
• Englisch
• Abmessung: 235mm x 160mm x 20mm
• Gewicht: 472g
• ISBN-13: 9781937134006
• ISBN-10: 1937134008
• Artikelnr.: 34396868

Autorenporträt

Dick Cross

Inhaltsangabe

INTRODUCTION Your Timing Is Great
CHAPTER 1 The Challenge to Mainstream Businesses
CHAPTER 2 Your Business on the Back of an Envelope
CHAPTER 3 The Vision-Strategy-Execution Framework and How It Operates
CHAPTER 4 The Magic of Vision
CHAPTER 5 Converting Vision into Reality: Strategy and Execution
CHAPTER 6 The Theory of Renewal
CHAPTER 7 Building a Culture of Learning from One Another
CHAPTER 8 Demystifying Leadership and Management
CHAPTER 9 Inspired Operations
CHAPTER 10 Dollars and Cents
CHAPTER 11 Love and Business
and Other Important Things
CHAPTER 12 Being Listened to and Understood
CHAPTER 13
Special Considerations for New Appointees
CHAPTER 14 Seeing Your Business in the Context of History
Postscript
Index