Boye Lafayette De Mente

Kata

The Key to Understanding & Dealing with the Japanese!

• Broschiertes Buch

Produktbeschreibung

Literally, the form and order of doing things in Japan, "kata" is the cultural conditioning that causes the Japanese to think and react in the way they do. The secret to understanding Japanese business, culture, and society is explained by this cultural framework upon which Japanese behavior and etiquette is built. Veteran Japanologist Boye Lafayette De Mente explains the concept of kata and offers the reader insight to the art of bowing, the importance of apology, the origin of the Japanese obsession for quality, and other key cultural ideas which, when mastered, unlock the mystery of Japanese professional and social interaction. The book contains more than 70 brief essays that detail the origin, nature, use, and influence of kata. Whether you are interested in a deeper understanding of Japanese culture or looking for a way to develop business strategy, "Kata" is an invaluable resource.

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Produktdetails

• Verlag: Tuttle Publishing
• Original edition
• Seitenzahl: 184
• Erscheinungstermin: 15. März 2003
• Englisch
• Abmessung: 204mm x 135mm x 14mm
• Gewicht: 272g
• ISBN-13: 9780804833868
• ISBN-10: 0804833869
• Artikelnr.: 21099242

Autorenporträt

Boye Lafayette De Mente has been involved with Japan, China, and Korea since the late 1940s as a member of a U.S. intelligence agency, student, trade journalist, editor, and author working out of Tokyo, Seoul, Hong Kong, and Singapore. He is a graduate of Jochi University in Tokyo and The American Institute for Foreign Trade (now Thunderbird: The School of Global Management). His 70-plus books include Japan's Cultural Code Words, Business Guide to Japan, and Japan Unmasked.