Natalie Victoria Wilmot

Language Management

From Bricolage to Strategy in British Companies

• Gebundenes Buch

Produktbeschreibung

This book draws on case studies of language management within British organisations to examine the decisions they make about language diversity in their professional communications in order to be successful in a multilingual world.

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Produktdetails

• Language at Work
• Verlag: Multilingual Matters
• Seitenzahl: 178
• Erscheinungstermin: 1. August 2022
• Englisch
• Abmessung: 240mm x 161mm x 14mm
• Gewicht: 410g
• ISBN-13: 9781800415928
• ISBN-10: 1800415923
• Artikelnr.: 63564384

Autorenporträt

Natalie Victoria Wilmot is Associate Professor in International Business and Deputy Head of the School of Management, University of Bradford, UK. Her research interests include language management, translation in organisational contexts and qualitative methodology.