Lionel Wee, Robbie B H Goh

Language, Space and Cultural Play

Theorising Affect in the Semiotic Landscape

• Gebundenes Buch

Produktbeschreibung

A multimodal approach to linguistic landscapes that analyses the affective regimes of different landscape categories.

Produktdetails

• Verlag: Cambridge University Press
• Seitenzahl: 216
• Erscheinungstermin: 5. Dezember 2019
• Englisch
• Abmessung: 231mm x 157mm x 13mm
• Gewicht: 454g
• ISBN-13: 9781108472203
• ISBN-10: 1108472206
• Artikelnr.: 56928000

Autorenporträt

Lionel Wee works on language policy, sociolinguistics and new Englishes. His publications include The Singlish Controversy (Cambridge, 2018), The Language of Organizational Styling (Cambridge, 2015), Markets of English (2012) and Language without Rights (2011).

Inhaltsangabe

List of figures
1. Introduction
2. Theorising affect in the semiotic landscape
3. Kawaii in the semiotic landscape
4. Reverencing the landscape
5. Romancing the landscape
6. 'Friendly places'
7. The affective regime of luxury and exclusivity
8. Affecting the digital landscape
9. Conclusion.